how we became the Southeast's premier print marketing company
In 1924, a journalist opened a print shop in Stuart, Florida — and started something that would last over 100 years. Today, Southeastern stands as one of the best commercial printing companies for branding in the country — serving enterprise-level clients across the Southeast with an unwavering commitment to quality, accuracy, and partnership.
Start a ConversationSoutheastern today
where we are today
From our original press to a 165,000-square-foot operation running Komori, Heidelberg, and SCREEN technology, the scale of our services has changed. But the standard hasn't. Every decade has brought new investment, new capabilities, and new partnerships. We've expanded into new markets, retained every employee through a global pandemic, helped execute two of the largest digitally produced label campaigns in the world, and celebrated our centennial in 2024.
Today, our printing firm brings that earned expertise to every project, combining proven craftsmanship with print-on-demand capabilities, sustainable printing practices, and the kind of brand consistency that only comes from a team that has done this hundreds of thousands of times.
trusted & certified
compliance you can count on
Compliance is critical when you operate in regulated industries. At Southeastern, we maintain industry-leading certifications — including HIPAA, HITRUST, SOC 2, G7 Master Qualification, and FSC Chain of Custody — and our facilities meet the highest standards for data security, quality control, and environmental responsibility. You focus on your brand. We'll protect it.








continual advancement
a tech-forward commercial printing company
Southeastern has invested in AI-assisted workflows, utilized two technology platforms — Brandstash® and Boombox® — and continues to deploy automation across operations so our team can focus on what matters most: your project. We combine over a century of craft with the technology to scale it wisely.
our team
meet our leadership
Our leadership team earns trust through results, not titles. Each member sets the standard that our team follows every day, bringing decades of hands-on experience across commercial printing, fulfillment, technology, and client services.
Don Mader
Owner and CEO
Biography
Don founded his first business when he was 24 years old. He has been leading Southeastern since 2001, and under his leadership, the company has grown exponentially to become one of the largest commercial printing firms in the country. Don loves worldwide adventure travel and has summited several notable mountain peaks.
Christine Bitner
President
Biography
Christine has extensive experience in multiple facets of print production. She takes pride in seeing teams come together to create brilliant work and has never met a challenge too large to tackle. She excels at identifying and implementing process efficiencies that drive bottom-line results. Christine is a certified fitness trainer, avid cyclist, and runner.
Robert Cawthon
Director of Finance
Biography
Robert brought 12 years of controller experience with him when he joined Southeastern in 2019. He found SEP Communications' dynamic and progressive business approach to be a natural fit. Robert studied finance at the University of Tennessee, followed by 25 years in the finance business in Nashville. He is an Atlanta native, live music enthusiast, and University of Tennessee football fan.
Franz Fernandez
Director of Revenue and Pricing
Biography
As the Director of Revenue and Pricing, Franz supports revenue strategy, pricing discipline, profitability analysis, and operational alignment. With experience across manufacturing, client service, production workflows, and business analytics, Franz helps connect customer needs with practical solutions that support growth, efficiency, and long-term value. He holds a bachelor’s degree in business and an Executive MBA, bringing a strategic, data driven perspective to revenue management and business execution.
Marty Harris
President, SEP Communications
Biography
Marty has spent her career helping clients manage their marketing assets. Marty has a natural understanding of all marketing deliverables, which is valuable in providing guidance on production specifications, budgeting, and launch requirements. She is passionate about diversity and inclusion and has a zest for travel and fitness.
Anneliese Gelber
Business Development Executive
Biography
A Miami native, Anneliese has established herself as a "jack-of-all-trades" with her clients, who count on her to drive their projects from concept to development to results. She LOVES all things design, fashion, and visual arts and keeps up with technology, trends ,and new and innovative methods of building clients' brands and businesses. Anneliese couples her expertise in print with analytics and data-centric strategies to notch solid wins and maximize ROI for her clients.
Darcey Thompson
Director of Marketing and Creative
Biography
With a keen ability to synthesize concepts, Darcey expertly blends strategic positioning, thoughtful design, and multi-channel content creation to inspire, engage, and convert audiences. Darcey's 360-degree approach to brand positioning allows her to craft compelling digital strategies that foster brand loyalty. In her free time, Darcey enjoys boating, pickleball and Sunday brunches.
Jimmy Pino
Director of Software Development
Biography
Jimmy joins Southeastern with more than 20 years of experience in software development, architecture, quality control, and security. He holds a Computer Science degree from the University of Nebraska–Lincoln and is a former Olympic track athlete. Jimmy leverages his technical and athletic background to drive secure and efficient solutions for clients.
Elizabeth Morales
Human Resources Manager
Biography
Elizabeth G. Morales brings more than 10 years of Human Resources experience, specializing in talent acquisition, employee relations, benefits administration, compliance, training and development, and organizational growth. As Human Resources Manager at Southeastern Printing, she oversees HR initiatives that support employees, enhance workplace culture, and align people strategies with the organization's goals. Passionate about employee engagement, talent development, and operational excellence, Elizabeth is committed to creating programs and processes that empower employees and drive organizational success. Her people-focused approach and dedication to continuous improvement help strengthen Southeastern's most valuable asset—its employees. Elizabeth enjoys traveling, creating lasting memories with her family, and discovering new destinations and cultures.
about us
get to know us through our tunes
Download our Spotify playlist.
Our Process
Follow the path to your success
Enterprise marketing demands more than a vendor. It demands a production partner who knows what comes next before you have to ask. See how a project moves through our hands, and why nothing falls through the cracks.
01 Discovery
02 Ideation
03 Proposal
04 Pre-production
Our departments align all aspects of the solution within a project management framework in preparation for ...
05 Production
Graphics are refined and printed. Websites and emails are coded. Data is processed, and programs are programmed.
06 Quality Control
This is where our standards are rigorously applied to ensure that everything we do is worthy of your brand—and ours.
07 Implementation
After receiving your final approval, the solution is launched into the marketplace through approved channels.
08 Analysis
Data is collected and analyzed to evaluate the effectiveness of the solution in real time and provide direction.
09 Perfection
Refinements are made in line with data collected, further refined, and so on. Analyze. Edit. Repeat.

contact
ready to simplify your print & brand management?
Launching a new campaign? Managing a multi-location brand? Need a printing firm that handles it all? Reach out to start a conversation about what Southeastern can do for your business.