--- title: Brandstash® Helps Support Back-to-School Marketing Strategies for Higher Education description: Brandstash helps higher education institutions reach potential students through personalized direct mail and online inventory management. image: https://www.seprint.com/hubfs/Blog_A%20student%20meets%20with%20counselor%20at%20college.jpg --- [sep communications ](https://www.sepcommunications.com/) [![Southeastern Printing](https://www.seprint.com/hubfs/logo_sep_white.svg "Southeastern Printing")](https://seprint.com) [![Southeastern Printing](https://www.seprint.com/hubfs/logo_sep_color-deep-sea.svg "Southeastern Printing")](https://seprint.com) - [Services](https://www.seprint.com/all-services) - [Commercial Printing](https://www.seprint.com/commercial-printing-services) - [Omnichannel Marketing](https://www.seprint.com/omnichannel-marketing) - [Web to Print](https://www.seprint.com/web-to-print-brand-management) - [Branded Merchandise](https://www.seprint.com/branded-merchandise) - [Fulfillment](https://www.seprint.com/fulfillment) - [Political Direct Mail](https://www.seprint.com/political-direct-mail) - [Visual Marketing Signage](https://www.seprint.com/visual-marketing-signage) - [Influencer Boxes](https://www.seprint.com/fulfillment-and-influencer-boxes) - [SecureMail](https://www.seprint.com/free-download-safeguarding-sensitive-mail) - [About Us](https://www.seprint.com/about-southeastern-printing) - [Who We Serve](https://www.seprint.com/who-we-serve) - [Sustainability](https://www.seprint.com/sustainable-printing) - [Careers](https://www.seprint.com/careers-at-southeastern) - [News](https://www.seprint.com/news) - [Blog](https://www.seprint.com/about/blog-news) - [Resources](https://www.seprint.com/resources) - [Contact Us](https://www.seprint.com/contact-us) # Brandstash® Helps Support Back-to-School Marketing Strategies for Higher Education [Brand Management](https://www.seprint.com/about/blog-news/tag/brand-management) | July 31, 2025 | By [Darcey Thompson](https://www.seprint.com/about/blog-news/author/darcey-thompson) Share this article [mailto:?subject=Check%20out%20https://www.seprint.com/about/blog-news/get-ready-for-back-to-school-with-brandstash&utm_medium=social&utm_source=email%20&body=Check%20out%20https://www.seprint.com/about/blog-news/get-ready-for-back-to-school-with-brandstash&utm_medium=social&utm_source=email](mailto:?subject=Check%20out%20https://www.seprint.com/about/blog-news/get-ready-for-back-to-school-with-brandstash&utm_medium=social&utm_source=email%20&body=Check%20out%20https://www.seprint.com/about/blog-news/get-ready-for-back-to-school-with-brandstash&utm_medium=social&utm_source=email) ![](https://www.seprint.com/hs-fs/hubfs/Blog_A%20student%20meets%20with%20counselor%20at%20college.jpg?width=880&length=880&name=Blog_A%20student%20meets%20with%20counselor%20at%20college.jpg) Back-to-school season brings unique challenges for marketing, operations, and procurement teams in higher education. Whether you’re attracting new students, keeping current ones engaged, or onboarding new staff, having the right tools is essential. Brandstash® is Southeastern’s user-friendly digital storefront designed for the complex needs of colleges and universities. Each department—admissions, athletics, student services, and more—can access its own storefront category to order marketing materials, print items, and promo products, all while managing spending from one centralized platform. Real Results: One university using Brandstash saw a 30% reduction in marketing costs through centralized ordering and on-demand printing. That’s greater control, less waste, and more room in your budget for what matters most. Brandstash also powers personalized direct mail programs. Enrollment teams can easily launch targeted campaigns to reach prospective students, while ready-made templates and automated workflows help maintain brand consistency and drive retention. HR teams benefit, too, by streamlining onboarding with easy access to welcome kits and essential documents for new educators and staff. Procurement and finance teams gain clear visibility and control over department budgets, making planning and approvals simple. With Brandstash, your campus teams work smarter. You’ll deliver a consistent, high-quality message to students, staff, and faculty—while making life easier behind the scenes. Curious how Brandstash can help your institution this school year? Contact us for a quick demo and see what’s possible. ### About the author ![](https://www.seprint.com/hs-fs/hubfs/raw_assets/public/Southeastern_Printing_JULY2022/images/avatar-placeholder.png?width=180&name=avatar-placeholder.png) #### [Darcey Thompson](https://www.seprint.com/about/blog-news/author/darcey-thompson) ## Related Blog Posts [![Safeguard Your Sensitive Printed Mail with SecureMail by Southeastern](https://www.seprint.com/hubfs/Securemail%20Energy%20Bill.jpg) ### Safeguard Your Sensitive Printed Mail with SecureMail by Southeastern Read Article ](https://www.seprint.com/about/blog-news/safeguarddatawithsecuremail) [![7 Causes of Storefront Management Inefficiency](https://www.seprint.com/hubfs/Marketer%20Struggles%20to%20Find%20Assets.png) ### 7 Causes of Storefront Management Inefficiency Read Article ](https://www.seprint.com/about/blog-news/7-causes-of-storefront-management-inefficiency) [![Your Spring Print Checklist: What Marketers Must Prepare Before Q2 Hits](https://www.seprint.com/hubfs/Marketing%20Calendar.jpg) ### Your Spring Print Checklist: What Marketers Must Prepare Before Q2 Hits Read Article ](https://www.seprint.com/about/blog-news/your-spring-print-checklist-what-marketers-must-prepare-before-q2-hits) [![Southeastern Printing](https://www.seprint.com/hubfs/logo_sep_white.svg)](https://www.seprint.com/) 950 SE 8th Street Hialeah, FL 33010 [305-885-8707](tel:305-885-8707) [sales@seprint.com](mailto:sales@seprint.com) ###### Quick Links - [ About Us ](https://www.seprint.com/about-southeastern-printing) - [ Careers ](https://www.seprint.com/careers-at-southeastern) - [ Sustainability ](https://www.seprint.com/sustainable-printing) - [ News ](https://www.seprint.com/news) - [ Blog ](https://www.seprint.com/about/blog-news) - [ Resources ](https://www.seprint.com/resources) - [ Contact Us ](https://www.seprint.com/contact-us) ###### Services - [ Commercial Printing ](https://www.seprint.com/commercial-printing-services) - [ Omnichannel Marketing ](https://www.seprint.com/omnichannel-marketing) - [ Web to Print ](https://www.seprint.com/web-to-print-brand-management) - [ Branded Merchandise ](https://www.seprint.com/branded-merchandise) - [ Fulfillment ](https://www.seprint.com/fulfillment) - [ Political Direct Mail ](https://www.seprint.com/political-direct-mail) - [ Visual Marketing Signage ](https://www.seprint.com/visual-marketing-signage) - [ Influencer Boxes ](https://www.seprint.com/fulfillment-and-influencer-boxes) - [ SecureMail ](https://www.seprint.com/free-download-safeguarding-sensitive-mail) #### think beyond ink You have big ideas. 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